Latin & Asian Modern Street Food Concept Introduces a 100% Seed Oil–Free Cooking Method
Founded by Paul Cicchetti, Roberto Chang aims to break the mold of traditional fast-casual dining through:
- Unique Menu: Food inspired by Latin and Asian culinary traditions, featuring bold flavors and modern twists.
- Proprietary 100% Seed Oil–Free Cooking: Roberto Chang employs a specialized cooking system that uses zero seed oil (historically used as machinery lubricants in the late 1800) to maintain the integrity of the food’s flavor and reduce potential health concerns associated with repeatedly heated oils.
- Accessible Entrepreneurship: Designed with affordability and simplicity in mind, the Roberto Chang business model is especially appealing to younger entrepreneurs, offering streamlined costs and low overhead for those eager to enter the restaurant industry.
“We believe in serving flavorful, high-quality food that stays true to the chef’s original recipes,” says founder Paul Cicchetti. “By eliminating seed oils, we’re not only delivering a cleaner taste but also doing our part to address some of the health concerns associated with heavily processed oils.”
For more information, to schedule an in-person meeting or tour of the Long Island facility, please contact (888) 326-0970 ext. 13 or email info@robertochang.org. Additional details, menus, and updates can be found at RobertoChang.com.
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