New Orleans-born coffee house set the bar for continued growth with three stores opening on one day this past June
The record book will get a bigger notation this month with the opening of PJ’s 175th location in Pensacola. That store will mark where the brand hit a 100% growth rate, doubling from 87 locations in less than six years.
“We believe our commitment to quality and unique menu offerings, along with delivering memorable guest experiences, separates us from other traditional coffee franchises, and it’s reflected in our rapid growth,” said Director of Location Development Mark Verges. “We are always looking for opportunities to expand the PJ’s brand and hope to break this record again soon!”
From humble beginnings as a small New Orleans coffeehouse in 1978, PJ’s Coffee now has locations operating throughout the globe. To date, the popular brand has opened 22 new locations in 2023 and does not plan to slow down. Another 13 locations are forecasted to open by the end of the year, with at least another 100 locations in development to open in 2024 and beyond.
Louisiana is home to the largest number of PJ’s, with over 100 stores spread throughout the state. Texas runs second with 19, and Mississippi sits third with 13 locations. Florida is closing ground with two locations up and running but will soon be one of the brand’s hottest markets, with 30 franchise licenses awarded across Orlando, Pensacola, Panama City, West Palm Beach, Destin, Jacksonville, Naples and Largo.
“In addition to the growth of our brand throughout well-recognized metropolises, we are also experiencing great success in developing within close-knit communities,” said Verges.
PJ’s Coffee proudly pays homage to its New Orleans roots and keeps its customers wanting more with its Southern twist on traditional beverages and pastries. PJ’s offers several specialty items such as its warm beignets and seasonal Southern Wedding Cake beverages, including its popular Cold Brew and iconic Granita.
Beignets are one of its most popular menu items made fresh on-site daily. PJ’s remains the only coffee franchise to offer this Southern-style treat.
For more information about PJ’s Coffee of New Orleans’ growth or menu offerings, please visit pjscoffee.com.
For franchise information, please visit www.pjsfranchise.com.
About PJ’s Coffee
Since its inception in 1978, PJ’s Coffee has set out to show that its coffee is the best in the business. Founded by Phyllis Jordan, a pioneer in the coffee industry, and owned and operated by New Orleans natives and brothers, Paul, Steven, and Scott Ballard since 2008, the company has stuck true to that mission and its New Orleans roots. So why is PJ’s Coffee better? Because its Direct Trade coffee comes from the top 1% of Arabica beans, is made using superior roasting techniques in small batches and everyone at PJ’s is passionate about the art of coffeemaking. From its roasters to baristas to bakers, everyone understands that the ‘Soul of Coffee’ is how it brings people together. It’s why PJ’s Coffee serves a wide variety of hot, iced and frozen coffee beverages, as well as organic tea and fresh breakfast pastries, including its New Orleans-style beignets. PJ’s Original Cold Brew
Contact:
Amy Utley
Champion
817-637-0880
autley@championmgt.com
- More from PJ’s Coffee
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