New Charcuterie Concept Graze Craze to Open First Kansas Location
Kansas natives bring customizable grazing experience to Wichita residents.
Wichita, KS (RestaurantNews.com) Graze Craze®, a booming new concept in charcuterie boards and boxes for healthy lunches, office catering and special events, will open its first Kansas location at 2233 N Ridge Rd., Suite 105, in Wichita on Monday, Oct. 17. Graze Craze is the newest food franchise to join the community of award-winning brands affiliated with United Franchise Group (UFG).
Kansas natives and husband-wife duo, Kip and Kristy Hawkins, will be the first franchisees to bring Graze Craze to Kansas. Driven by their shared entrepreneurial spirit, the Hawkins have committed to opening at least two Graze Craze locations in the Wichita-area, with their second storefront slated to open in Cambridge Market. The Hawkins are active members of their community and plan to also use their Graze Craze to support local nonprofit organizations.
“Charcuterie boards have been a staple in our household for over a decade,” said Kristy Hawkins. “Our family loves grazing and we’re so excited to share our passion and expertise with the local community through providing beautiful charcuterie boards to enhance any occasion.”
Graze Craze specializes in artfully designed, hand-crafted charcuterie boards and boxes featuring customizable food displays that are perfect for grazing — including fresh fruit and vegetables, cheese, gourmet sweets and more. The unique menu features several grazing options fit for any occasion and lifestyle. Whether it’s a formal affair for veggie lovers or a casual get-together complete with meat and cheese for a low-carb crew, Graze Craze has something to offer for everyone. Each charcuterie board is beautifully curated by a Grazologist — your very own charcuterie concierge — with several different size options from single boxes for the lone grazer, to grazing boards with enough fresh food to feed a party of ten or more.
“We’re thrilled to see Graze Craze’s presence expanding throughout the Midwest,” said Brady Lee, President of Graze Craze. “With each new market we enter, we are bringing Graze Craze one step closer to becoming the household name associated with high-quality charcuterie.”
The Northwest Wichita Graze Craze will be open for pick-ups Monday through Friday from 10 a.m. – 6 p.m. and 9 a.m. – 6 p.m. on Saturday, with the option for free local delivery.
About Graze Craze
Graze Craze® is the leading franchise within the graze-style food category, offering an alternative experience to traditional dining options. At Graze Craze, in-store Grazologists curate hand-crafted, impeccably designed, sweet and savory picnic boxes and charcuterie boards, made with the highest quality ingredients and customized with perfection for every occasion. Originally founded in Oklahoma by US Air Force veteran, Kerry Sylvester, Graze Craze is now part of the United Franchise Group (UFG) family of award-winning affiliated brands and global leader for entrepreneurs. For more information about Graze Craze, visit www.GrazeCraze.com. For information on franchising opportunities, visit www.GrazeCrazeFranchise.com.
About United Franchise Group
Led by CEO Ray Titus, United Franchise Group (UFG) is home to an affiliated family of brands and consultants including Accurate Franchising Inc., Exit Factor, FranchiseMart®, Fully Promoted®, Signarama®, Transworld Business Advisors®, and the Coworks division consisting of Franchise Real Estate, Network Lead Exchange (NLX), Office Evolution® (OE) and Venture X® as well as a food division featuring Graze Craze® and The Great Greek Mediterranean Grill®. UFG affiliated brands include over 1600 franchises in more than 60 countries, with consultants that have helped develop over 350 brands into franchises, in over 80 countries with more than 2500 franchisees. With over three decades in the franchising industry United Franchise Group offers unprecedented leadership and solid business opportunities for entrepreneurs.
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